What are backlinks and why do they matter?

  • Answer: Backlinks are incoming links from other websites to yours. They matter because they act as “votes of confidence,” indicating that your content is valuable and reputable.
  • Hint: Not all backlinks are created equal; focus on quality over quantity.
  • Tip: Create share-worthy content and establish relationships with authoritative sites in your industry.
  • Advice: Steer clear of black-hat techniques like buying links; these can lead to penalties.

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