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How to use Hashtags within Twitter and Instagram

Hashtags were created to organise social media. They are a very popular way of searching for a common topic and anyone can make one! From hashtags you can create communities for certain subjects whether that’s #theapprentice or #worldpeaceday.

Twitter hashtags are used to increase engagement on popular topics such as programmes or whether people are just celebrating that it is a Friday! #fridayfeeling. Hashtags can be as long as 140 characters and they also only allow numbers, letters and underscores but don’t support any other special characters. Twitter results are ranked by most popular or live which means you can see the tweets that have just been posted or the ones people are retweeting and favouriting the most.

Instagram hashtags also support numbers and underscores but no other special characters. You can add up to 30 hashtags within a post and can increase your following by using trending hashtags such as #tbt which stands for Throwback Thursday, this requires you to post an old picture of you or your team or office building. It is also a good idea to theme your Instagram by always using the same filter or sticking to the same trending hashtags every week which will give you more exposure each time you post. When thinking of hashtags for your photo, describe colours, what’s in the picture?, what’s your location? And add them all as a hashtag e.g. #greenleaves #Greenwichpark #pinkroses.

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6 Steps: How to plan for your website re-design

Whether you’re updating your website for an SEO boost, or want to explore the benefits of a full rebrand, there’s a lot to consider before you begin. From budgets to business goals, discover the 6 key steps to successfully redesigning your website.

6 Steps How To Plan For Your Website Re-Design | Digital Whitepaper | Digital Marketing Agency

Understanding the best SEO practices

SEO is something that is crucial to the success of your business. SEO determines how easily people can find you based on your search engine rankings.

To build up your online presence, you should understand the best SEO practices so that you can achieve your goals.

Understanding The Best SEO Practices | Digital Whitepaper | Digital Marketing Agency

Mastering SEO in 2024: Trends and Strategies for Businesses

SEO in 2024 is not just about keywords and backlinks; it’s a sophisticated blend of technology, psychology, and marketing. With search engines continually refining their algorithms to deliver the most relevant and valuable content to users, businesses must adapt their strategies to these changes.

Mastering SEO in 2024: Trends and Strategies for Businesses | Digital Whitepaper | Digital Marketing Agency

The Ultimate Social Media Guide

With the ever-growing power of social media, we use the latest techniques, video, and animation software to craft eye-catching social media assets that make your brand pop. Our designers, wielding Adobe Creative tools, create distinctive animations and graphics to illuminate your brand story and highlight your products or services. Want a unique design? No problem – we also offer bespoke designs to match your brand aesthetic.

The Ultimate Social Media Guide | Digital Whitepaper | Digital Marketing Growth Agency

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Got a new project in mind? Talk to our friendly digital strategists and let’s discuss the best ways to achieve your upcoming business goals. Whether you require creative support, are looking to design or develop a new website or even need assistance with posting daily across the various social media platforms – our dedicated team are here to become your outsourced marketing team!