News

The Importance of Cyber Security

All companies that are reliant on electronic systems are at risk of cyber crime.

Cyber crime has risen dramatically in the last couple of years with high profile businesses and organisations being hacked such as; eBay, Sony and the US military. Many organisations don’t take all the necessary precautions to defend themselves and so become a victim to these attacks.

There are many types of cyber crimes directed towards businesses, typical attacks include;

Data Theft

Personal details, credit card accounts and customer data can be stolen and then sold on using illegal black market sites.

Direct hacking

SQL injection, Phishing, denial of service attacks and keystroke loggers are all methods used.

Targeted attacks

Typically targeted at finance departments, these attacks usually have a great deal of planning and sophistication in order to penetrate deep into the system to steal as much data as possible.

PBX Fraud – voice over IP hacking

Hackers take control of the computerised telephone system and make high numbers of premium rate calls to take large sums of money. 

Locking down computed data/system

Hackers are able to lockdown data and refuse to give access until their requirements are met, usually large sums of money.

Because WordPress is the most common CMS hackers are always trying to find flaws to exploit. This makes WordPress and other large CMS sites prone to attacks.

Without the right measures in place hackers could easily penetrate your website. The government has released the Cyber Security Essentials Scheme which gives the guidelines of making your website and data more secure from hacking and cyber attacks.

In the past year physical reported crime incidents have dropped by 500,000, yet the overall reported crime in the UK has risen by 107% due to the inclusion of cyber crime in the report. This statistic is even more alarming because most of cyber crimes aren’t reported due to companies not having to report them. A virus named Zeus infected 1.2 million computers and helped steal 100 million US dollars before it was deactivated. A virus called MyDoom is estimated to have helped cause 38.5 billion USD in financial damages.

Cyber crime has been growing at an alarming rate over the past few years and now it is of upmost importance for businesses to protect themselves against the growing risk of attack.

BLOGS, NEWS & PR

  • Revolutionising User Experience (UX) in 2024: AI-Driven Design Principles

    Revolutionising User Experience (UX) in 2024: AI-Driven Design Principles

  • The Evolution of SEO: How AI is Shaping Search Engine Optimisation Strategies

    The Evolution of SEO: How AI is Shaping Search Engine Optimisation Strategies

  • Harnessing AI for Enhanced Content Strategy: The Future of Digital Marketing

    Harnessing AI for Enhanced Content Strategy: The Future of Digital Marketing

  • The Evolution of Copywriting in the AI Era: Crafting Compelling Content for Digital Success in 2024

    The Evolution of Copywriting in the AI Era: Crafting Compelling Content for Digital Success in 2024

VIEW OUR WHITEPAPERS

6 Steps: How to plan for your website re-design

Whether you’re updating your website for an SEO boost, or want to explore the benefits of a full rebrand, there’s a lot to consider before you begin. From budgets to business goals, discover the 6 key steps to successfully redesigning your website.

6 Steps How To Plan For Your Website Re-Design | Digital Whitepaper | Digital Marketing Agency

Understanding the best SEO practices

SEO is something that is crucial to the success of your business. SEO determines how easily people can find you based on your search engine rankings.

To build up your online presence, you should understand the best SEO practices so that you can achieve your goals.

Understanding The Best SEO Practices | Digital Whitepaper | Digital Marketing Agency

Mastering SEO in 2024: Trends and Strategies for Businesses

SEO in 2024 is not just about keywords and backlinks; it’s a sophisticated blend of technology, psychology, and marketing. With search engines continually refining their algorithms to deliver the most relevant and valuable content to users, businesses must adapt their strategies to these changes.

Mastering SEO in 2024: Trends and Strategies for Businesses | Digital Whitepaper | Digital Marketing Agency

The Ultimate Social Media Guide

With the ever-growing power of social media, we use the latest techniques, video, and animation software to craft eye-catching social media assets that make your brand pop. Our designers, wielding Adobe Creative tools, create distinctive animations and graphics to illuminate your brand story and highlight your products or services. Want a unique design? No problem – we also offer bespoke designs to match your brand aesthetic.

The Ultimate Social Media Guide | Digital Whitepaper | Digital Marketing Growth Agency

Inbound Digital Marketing Strategy For Growth, Lead Generation And ROI

GET IN TOUCH!

Got a new project in mind? Talk to our friendly digital strategists and let’s discuss the best ways to achieve your upcoming business goals. Whether you require creative support, are looking to design or develop a new website or even need assistance with posting daily across the various social media platforms – our dedicated team are here to become your outsourced marketing team!