The past decade has seen a marked increase in the use of social media. New social platforms are being introduced more regularly, and millions of people are interacting with friends, family, and brands on multiple platforms daily.

Whether you are a business, wannabe influencer, or just using social media for, well, being sociable, it is sometimes hard to know how to utilise social media to get the most out of it.

Marketing through social media has made consumers more accessible than ever before. According to numbers from Statista, an estimated 3.6 billion people will be active on socialmedia by the end of 2021.

SocialMedia is taking over the world it seems, especially over the past 12-18 months. When you think about how much time you spend on social media on a regular basis, you may not be able to stay off these social media sites for too long.

Although you may feel that you are social media aware enough to implement a social media strategy yourself, many companies now turn to a social media agency to handle this marketing minefield.

It is well-documented that people are spending an increasing proportion of their time on social media, with office workers in the UK wasting on average two hours per day scrolling through the socials.

In this recent article 'The Importance of Using LinkedIn as a Company' I try to explain why your businesses should be engaging with your employees and building LinkedIn and company-wide advocacy.

Many small businesses (SME) have taken a massive hit in sales due to the pandemic, with some having to cease trading altogether. The FSB predict that 250,000 small businesses in the UK could possible close in 2021.

Social media marketing has become a necessity for any organisation, if you don’t have a social media presence then you may as well not exist.