Why is social media important for businesses?

  • Answer: Social media offers businesses a direct line to interact with their customers, gather feedback, build brand awareness, and drive sales or conversions.
  • Hint: It’s a digital word-of-mouth.
  • Tip: Use social listening tools to monitor and understand customer sentiment.
  • Advice: Authenticity is key; always maintain genuine interactions and avoid overly salesy content.

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