What is the difference between digital and offset printing?

  • Answer: Digital printing uses electronic files and dot patterns to produce an image on paper, whereas offset printing involves transferring an image from a plate to a rubber blanket, and then onto the printing surface.
  • Hint: Think of digital printing as similar to your home inkjet printer, and offset as a more industrial, high-volume method.
  • Tip: For shorter runs or customisable prints, digital is typically more cost-effective. Offset is usually preferable for large quantities due to its consistent quality.
  • Advice: Always consult with your print provider to determine the most suitable method for your project, considering both cost and quality.

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