What are PPC campaigns?

  • Answer: PPC, or Pay-Per-Click, is an online advertising model where advertisers pay each time their ad is clicked. It’s a way to drive paid traffic rather than organic visitors.
  • Hint: Google Ads is a common platform for PPC.
  • Tip: Regularly monitor and adjust bids for better ROI.
  • Advice: Start with a clear budget and target specific keywords.
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